Silicone Wristbands - 7 Powerful Ways to Upgrade your Promotional Gear

silicone wristbands promotional gearWouldn’t you love a way to promote your organisation or cause…

…That would turn every customer into a walking billboard?

…That didn’t cost you an arm and a leg?

…That doesn’t cost you much but looks classy?

…That you can order and have in your hands quickly?

Don’t wait for your fairy godmother. Your next promotional is as close as your own wrist. Actually, you wear it on your wrist—a comfortable, fashionable silicone wristband. Not only is it the trendiest promotional gear out there, but it’s also…

  • Easy to order
  • Quick to make
  • Takes up little space
  • Easy to distribute

Even more important, silicone wristbands are promotional gear that won’t take up your entire advert budget—not even close!

Just think—instant brand recognition—available for way less than you’d pay for any other kind of promotional gear. Much, much less than you’d pay for other forms of advertising.

But how can you use these promotional products to their best advantage?

Glad you asked. Here’s how you can use these wristbands to build your brand, promote your existing brand, and even better—get your customers to advertise for you.

1. Make Sure Your Logo and Brand Name is Visible

When you order your wristband, make sure you use high contrast colours and large enough fonts to make your logo and brand name visible to someone standing next to you. For clubs and other businesses whose main customer base are night owls, you can even get glow-in-the-dark bracelets with reflective lettering, with custom wristbands.

2. Open Up Your Market to a New Customer Base

Want to market your product or services to millennials or teens? Wristbands are the trendiest accessory out there. Combine your logo with a catchy slogan, and you’ll likely find your bands on the wrists of all the coolest kids in town.

3. Use Silicone Wristbands to Promote a Special Event

When your organisation or business has a special event, it’s time to order special silicone wristbands to pass out to people who attend as a souvenir. Not only should the wristband have the name of the event written on it, but it should also contain your organisation’s name to further stamp your brand image into the hearts of those who see it. One good way to ensure your name will be on all of the promotional gear is to name the event after your organisation. If you’re the main sponsor of a local charity event, sporting event, or a sports team, see if the organisers will attach the name of your company to the event or the team’s home arena. That way, your promotional materials will do double duty to promote both your organisation and the event itself.

4. Hold a Contest on Social Media and Provide Silicone Wristbands as a Reward for Participation

People love the chance to win a prize—even if they don’t win first place. Promote your contest on social media and watch the interest build. When you give a popular promotional item as a reward for taking part, you build goodwill along with the extra publicity.

5. Give a Silicone Wristband to Customers Who Purchase a Big-Ticket Item

The finest advertising agency you’ll hire is right in front of you every day—your customers. With them wearing your wristbands all around town, you’ll be sure to get some referrals when their curious friends ask them, “Where’d you get that cool wristband?”

6. Offer a Discount to Customers Who Wear Your Promotional Silicone Wristbands

How do you get customers to remember to wear their wristbands that sport your logo? Offer those who do wear their wristbands a discount on goods or services from your company. They’ll appreciate the discount, and you’ll appreciate the free publicity. They won’t be able to keep it a secret, either. Your customers will tell their friends who will start wearing your wristbands, and soon you’ll have a whole “tribe” of marketing gurus singing your praises wherever they go.

7. Reward Good Behaviour or Outstanding Performance

You might not be able to afford a silver-plated trophy cup for a student whose good behaviour deserves a reward. You probably can’t foot the bill for a pricey gift card for every employee of the month. You can, though, afford a silicone wristband—and unlike that trophy or gift card, will get your name out in front of everyone they meet.

To discover more ways to use colourful, affordable silicone wristbands to promote your business, contact the wristband professionals at Handband today.

If you need a one-time use wristband for security, access and crowd control, Handband's post  on tyvek wristbands is a must read...

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